This is where you stop playing small

and start living free
You’ve spent your life living up to expectations.

Now it’s time to liberate your true potential

For years, you’ve lived by the unspoken rules—to be the perfect employee, the tireless parent, the friend who always has it together.

Maybe you’ve checked every box: the career, the family, the house, the achievements. And yet, something still feels off.

I get it. We all have our boxes...

The one that tells you to stay quiet and agreeable because that’s what a “good girl” does.

The one that pushes you to work harder and tougher to prove you’re a “successful woman.”

The one that whispers you can’t have dreams of your own if you want to be a “good parent.”

Sound familiar? These unspoken rules aren’t here to help you thrive—they’re here to keep you small.
meet

Serial Entrepreneur . Mentor . Author . Speaker

After founding a top-ranked real estate brokerage, regularly named an Inc. 5000 Fastest Growing Company, Betsy is the author of Breaking Boxes and is on a mission to help women smash societal expectations and rediscover their authentic selves.

I don’t just help you break free—I help you rediscover who you really are.

I’m on a mission to help you untangle the rules, roles, and routines that have kept you stuck—so you can build a life that feels deeply aligned, authentic, and joy-filled.

I don’t believe in one-size-fits-all solutions or cookie-cutter advice. Your journey is as unique as you are, and my mission is to help you navigate it with clarity, grace, and courage.

Through a mix of deep self-reflection, practical tools, and empowering insights, I’ll help you reconnect with the version of yourself you thought you’d lost—because she’s still there, waiting to be set free.

Around here, we believe...

Authenticity over perfection

Any other recovering perfectionists around here?! It’s time to embrace the messy, beautiful truth of who we are. Transformation begins when you allow yourself to be seen as your real, unfiltered self.

Stay curious. Always.

When we ask questions we become more conscious, confident, and courageous. Three essential ingredients to being able to break free so we embrace curiosity in everything we do.

Graceful growth

Transformation doesn’t have to be harsh or overwhelming. With a foundation of compassion and grace, we’ll create space for meaningful change that feels authentic, intentional, and freeing.

I had to break out of a whole lot of boxes to get here...

The “Good Girl” box

that told me to follow the rules and become a doctor (spoiler: I didn’t).

The “Corporate Climber” box

that made me believe success only came in a suit and stilettos.

The “Women Don’t Lead” box

box that tried to keep me small in a male-dominated industry.

The “Perfect Mom” box

box that whispered I had to have it all together.

I smashed through all of them to build one of the fastest growing companies in America, in a male-dominated industry.

But even after breaking those barriers, I found myself stuck in the hardest box of all: the invisible one that told me my worth was tied to my roles and achievements.

One photo changed my life forever (and is the reason you’re here today)

One day, I saw a photo of a little girl drenched in rain, her face glowing with unbridled joy. The words across the image read: “Remember her? She’s still there... inside you... waiting.”

That image stirred something deep within me, but it wasn’t until I came across an almost identical photo of my four-year-old self that it clicked...

I’d lost touch with the fearless, curious version of me. That realization sparked a journey of self-discovery, helping me break free from the expectations that had been holding me back and reconnect with who I truly am—AKA total liberation.

And now I’m here to help you do exactly the same.
“The hardest boxes to break are often the invisible ones—the roles, expectations, and beliefs that keep us playing small.”
AND LAST BUT NOT LEAST —

The official bio

(because sometimes you want the facts)

Here’s the formal stuff—the accolades, endorsements, and credentials—that podcast hosts and press love to quote.

Betsy Pepine is a best-selling author and serial entrepreneur in real estate, owning a real estate brokerage, property management firm, title company, and real estate school. The Wall Street Journal has consistently recognized her real estate team as one of the top producing in the United States.

Betsy’s brokerage, Pepine Realty, has been named as an Inc. 5000 Fastest Growing Private Company in the USA multiple times and has earned spots on the Top 50 Florida Companies to Watch and Florida Trend Best Companies to Work For lists.

Betsy is endorsed by her mentor, real estate mogul, and Shark Tank shark Barbara Corcoran, as well as leading media personalities Dave Ramsey and Glenn Beck.

Passionate about helping at-risk families with children, Betsy founded Pepine Gives, a 501(c)(3) non-profit foundation that helps families facing housing insecurity. Pepine Gives has partnered with Habitat for Humanity to build homes for cost-burdened families. Betsy is also a board member for several for-profit and non-profit companies.

Betsy earned an economics degree from Duke University and an MBA from The Wharton School of Business at the University of Pennsylvania. Born in Philadelphia, Betsy now resides in Florida with her family.

Do you know what box is keeping you stuck?

FIND OUT INSIDE MY FREE TOOLKIT

“We cannot exit a box we don’t know we are in”

- betsy pepine -